Case Study: Passpoint Deployment at Chick-fil-A with Alta Labs & WayFi Wireless
Discover how WayFi Wireless and Alta Labs deployed Passpoint Wi-Fi at two Chick-fil-A locations, enabling seamless mobile connectivity and earning passive revenue through cellular carrier offload.
CASE-STUDY
Alta Labs
7/30/20252 min read


Case Study: Seamless Passpoint Deployment at Chick-fil-A
Powered by WayFi Wireless + Alta Labs
Overview
WayFi Wireless partnered with Alta Labs to deploy carrier-grade Passpoint Wi-Fi at two Chick-fil-A locations in St. George, Utah. The result: automatic, secure mobile connectivity for guests, improved cellular offload for carriers, and monthly passive income for the franchise operator.
Deployment Highlights
2 Chick-fil-A locations:
Red Rock Commons
Auto Mall Drive (Bluff Street & Blackridge)
4 Alta Labs AP6-Pro indoor access points
3 Alta Labs AP6-Pro outdoor access points
2 Route10 10 Gbps routers
2 Alta Labs S8-POE 8-port switches
Passpoint / Hotspot 2.0 enabled via Alta Control interface
Key Metrics
Over 78,400 successful Passpoint authentications
More than 15,600 unique users (excluding repeat sessions)
$300+ monthly revenue per location from carrier offloading
$600+ combined monthly passive income
The Challenge
Upgrading Guest Wi-Fi Without Disrupting POS Systems
The operator relied on a secure POS Wi-Fi network and lacked a guest solution.
Needed a secure, frictionless Wi-Fi experience for customers.
Sought a monetization opportunity to justify the infrastructure upgrade.
The Solution
Dual-Network Design with Seamless Authentication
A separate internet line was installed at each location for guest and offload traffic.
Alta Labs hardware was deployed and managed using the Alta Control interface.
WayFi Wireless enabled carrier-grade Passpoint functionality, integrating with major mobile carriers.
Users connected automatically using SIM-based credentials—no captive portal, no app.
Why Passpoint?
Better Experience for Users, Better Data for Carriers
Authenticates mobile devices using their SIM credentials with no user interaction.
Supports automated cellular offloading to reduce mobile network congestion.
Meets carrier requirements for:
Accurate and timely RADIUS accounting
Reliable, high-bandwidth network performance
Secure, standards-compliant authentication flow

Ready to Get Started?
Looking to modernize your guest Wi-Fi and start earning passive income from cellular offload?
Visit us at www.wayfiwireless.com
Explore more case studies at alta.inc/case-studies
“Carrier offloading now more than offsets the cost of that additional internet connection.”
— Chase Harrison, CEO, Alta Labs
Results & Benefits
Immediate Return on Investment
Seamless guest Wi-Fi for thousands of customers
Significant offload traffic: Over 78,400 sessions and 15,600 unique users
Passive revenue of over $600/month combined across both locations
Full separation from POS systems, preserving security and compliance
Deployment Locations
Red Rock Commons
15 S River Rd Ste 500
St. George, UT 84790
Auto Mall Drive (Bluff Street & Blackridge)
1333 S Auto Mall Dr Bldg 200
St. George, UT 84770
Watch the Installation
WayFi Wireless
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